Let’s be honest, owning a vacation home in Myrtle Beach is a dream for many. Whether you’re looking for a relaxing second home by the ocean or a money-making short-term rental on Airbnb, the key is knowing where to buy, what to expect, and how to maximize your investment.
Myrtle Beach isn’t just a top tourist destination — it’s also a prime real estate market for vacation homeowners and investors looking to cash in on short-term rentals (Airbnb) and mid-term rentals (MTRs).
So, if you’re considering buying a vacation home in Myrtle Beach, let’s break down the best locations, the numbers behind rental income, and the smartest way to buy.
Myrtle Beach attracts over 19 million visitors each year — yes, you read that right! That means demand for vacation rentals is sky-high, making it a prime spot for second homes and investment properties.
🏖 Key Benefits of Owning a Vacation Home in Myrtle Beach:
✔ Steady Rental Income – Tourists, snowbirds, and golfers keep occupancy rates high year-round.
✔ Affordable Prices Compared to Other Coastal Cities – Beachfront homes here cost less than in Florida or California.
✔ Strong Appreciation Potential – Home values in Myrtle Beach have climbed nearly 20% in the past 5 years.
✔ Dual Purpose Property – Enjoy your home for personal use while renting it out when you’re away.
💡 Pro Tip: A well-located vacation home can generate enough rental income to cover your mortgage — if you choose the right property.
Best Areas for Second Homes (Personal Use & Relaxation):
If your vacation home is for you and your family to enjoy, you’ll want a peaceful, upscale location with private beaches and low tourist traffic.
🏡 Top Picks for Second Homes in Myrtle Beach:
✔ Grande Dunes – High-end, gated community with private beach access & golf courses.
✔ Pawleys Island – Quiet, charming, and perfect for a low-key vacation home.
✔ Murrells Inlet – Waterfront homes, boating access, and fresh seafood everywhere.
✔ Barefoot Resort – Resort-style living with golf courses, marina, and private beach cabana.
💡 Best For: Buyers who want a second home for personal vacations with the option to rent it out occasionally.
Best Areas for Airbnb & Short-Term Rentals:
If your goal is to make money from short-term vacation rentals, you need a home in a high-demand tourist area that allows Airbnb and VRBO rentals.
🏡 Top Picks for Airbnb Investment Homes:
✔ Ocean Boulevard (Myrtle Beach) – Beachfront condos with the highest rental demand.
✔ North Myrtle Beach – More relaxed than central Myrtle Beach but still attracts plenty of tourists.
✔ Cherry Grove Beach – Great rental income potential with lower purchase prices.
✔ The Market Common – A trendy, walkable area with higher-end short-term rental demand.
💡 Best For: Investors looking to maximize cash flow with high nightly rental rates from tourists.
Best Areas for Mid-Term Rentals (MTRs):
Mid-term rentals (MTRs) are 30+ day stays that cater to:
✔ Traveling nurses & medical professionals
✔ Snowbirds (retirees escaping the cold for a few months)
✔ Remote workers looking for longer vacation stays
🏡 Top Picks for MTR Investment Homes:
✔ Carolina Forest – Close to hospitals, shopping, and major highways.
✔ Forestbrook – Affordable homes with quiet, residential appeal.
✔ Surfside Beach – Popular among snowbirds looking for a cozy, extended stay.
✔ The Market Common – Attracts corporate & digital nomad renters with a city feel.
💡 Best For: Investors looking for longer, stable rental income without the hassle of daily Airbnb turnovers.
📊 Occupancy & Average Daily Rates (ADR):
Rental Strategy | Occupancy Rate | Average Daily Rate (ADR) | Monthly Revenue Potential |
---|---|---|---|
Short-Term Rental (Airbnb/VRBO) | 65-85% | $175-$250 | $3,500 – $7,500 |
Mid-Term Rental (MTRs) | 80-90% | $90-$130 | $2,700 – $4,000 |
💰 Short-Term Rentals (Airbnb) can generate higher monthly revenue but require active management.
💰 Mid-Term Rentals (MTRs) offer consistent income with fewer expenses and lower turnover.
💡 Pro Tip: Pairing peak-season Airbnb bookings with off-season MTR stays gives you the best of both worlds — high revenue with less vacancy.
How to Find the Right Vacation Home for Sale in Myrtle Beach
✔ Define Your Goals: Do you want a personal retreat, a high-cash-flow rental, or a mix of both?
✔ Know the Local Laws: Some areas restrict Airbnb rentals—we’ll help you find properties that allow short-term stays.
✔ Run the Numbers: We’ll calculate your expected ROI, cash flow, and expenses before you buy.
✔ Consider Property Management: If you don’t want to handle guests, a vacation rental manager can take care of everything.
💡 The smartest move? Work with a local real estate expert who knows the best neighborhoods, rental laws, and investment strategies for Myrtle Beach.
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